As a hospitality business owner, it’s easy to get caught up in your daily operations and forget about branding. While it’s crucial to manage the lunch rush and ensure your restaurant workers’ comp insurance premiums are paid on time, a strong brand is an equally important ingredient for a successful restaurant. Your brand identity should reflect your vision and values, but it should have a personality all its own that resonates with customers. In this article, we will deliver five tips for effectively marketing your restaurant brand. By the end,