If you ask any business what their Instagram goals are, chances are one of the top two answers will be to get more Instagram followers. (The second answer is most likely to be related to either increasing engagement or sales.) While there are many ways to increase your follower count, one people tend to shy away from, especially if they are on a tight budget, is using paid ads. When done right, though, it can be a cost-effective way to boost your follower count, and quickly at that. 1. Use

Whether you’re trying to break an addiction or just live healthier, enhance your 2019 by picking up these great healthy habits. New Year’s resolutions are notoriously difficult to uphold. Despite each year offering the promise of change and growth, we often find ourselves unable to stick to our goals. But why is this? Often, it tends to be something as simple as being too ambitious or dishonest with yourself. A goal like “I’m going to go to the gym every day” is immediately setting you up for failure especially if

With each passing day there are new IT security threats that businesses and individuals must face. This state of affairs can leave many people feeling helpless, even if they have invested in measures designed to keep them safe from cyber attacks. This is where penetration testing, provided by specialists like www.fidusinfosec.com, can be a huge benefit. But what techniques are used by testers and how will they hone in on previously undiscovered vulnerabilities? Assessing Infrastructure As cyber attacks cause economic damage of over $100 billion on an annual basis, with

Are you headed off to college soon? If so, have the funds you need by knowing how and where to find scholarships. Have you been accepted to college? Are you worried about how you’re going to pay for it? If so, you’re not alone. In fact, up to 40 percent of would-be college students from low-income families do not go to college (even though they’ve been accepted) because they can’t afford it. If you want to go to college but don’t know how you’ll pay for it, keep in mind

When you’re writing product descriptions for your ecommerce site, it’s important to tout the benefits shoppers will derive from owning your products. Yes, features are important too, but only in so much as they generate the benefits. With this in mind, finding the benefits in your product becomes essential to moving a shopper to conversion. Let’s say you’re shopping for a new car. While you might think you’re looking for a car, what you’re really looking for is transportation that will be at your beck and call whenever you decide

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